The Steak, The Sizzle, The Dream. What Hooked You?

steakSoni’s blog What a Waste got me thinking and provided the inspiration for my own blog post: The Steak, the Sizzle, the Dream…what hooked you?

Living on the sales front lines I’m constantly exposed to product presentations delivered by a diversely talented group of professional presenters, sales people and subject matter experts. Yep, I too have delivered my share of product demos. I’m not expert but have years of experience.

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